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Poor Mike Birbiglia Is Now Living in a Macy’s Window

In a relatively perplexing publicity stunt for Ultra Downy April Fresh, Mike Birbiglia is living in a window display at the 34th street Macy’s for a week, starting this morning. You can watch him live on the internet here, if you can get the stream working, which I cannot. But I assume he is doing something hilarious that he will continue for seven straight days and nights. That’s what they’re paying him for, after all! Stay strong, Mike.

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