Splitsider

Friday, February 4th, 2011
6

Mourning the Death of the Local Video Store

One of the sick pleasures of returning to where you grew up after many years away, especially if you’re from a small town, is seeing what’s changed. While there’s something oddly reassuring in the town gas station looking exactly at the same as it did five years, still seeing the same cheap beer you can only find in upstate New York, the opposite's true of the things that have been altered. You may have changed and gone through different phases, significant others, haircuts, and music tastes, but you don’t want your town to; the way it looked in 1998 should be the way it looked in 2004 should be the same it looks in 2011.

During my sojourn to where I lived between the ages of 9-18, I was saddened to see the local video store where I had spent hundreds of hours had closed down. Actually, it was worth than that: both video stores were gone.

My town never had a Blockbuster or Hollywood Video; we had Video World and Video Plus, both of which probably should have replaced the word “video” with “DVD” back around 2002 but never did. Not because they were nostalgic; they probably just couldn’t afford to do it. They were only about a half-mile away from one another, on the same strip of road. Video Plus was part of a three-store plaza along with a liquor store* and the place where my mom bought our dishwasher (riveting!), while Video World shared space with a Dunkin Donuts, Family Dollar, and Joey’s Pizza.

There was nothing memorable about either business; they looked like a cheap set from a movie that even they wouldn’t stock. There was no indie section (believe me, no one in Ravena, NY was watching The Rules of the Game, myself included) and, with the exception of maybe Crouching Tiger Hidden Dragon, very few films with subtitles. But I didn’t care. I wouldn’t have watched The Seventh Seal when I was 13 even if you had rented the video for me (and probably still wouldn’t). The reason they meant to so much to me, why I was so disheartened to see them vanished, was because Video World and Video Plus were where I watched all the great mainstream comedies for the first time.

There was The Jerk and ¡Three Amigos!, Animal House and The Blues Brothers, Annie Hall and Bananas, Blazing Saddles and The Producers, National Lampoon’s Vacation and Caddyshack, Beverly Hills Cop and 48 Hrs., Ghostbusters and Ghostbusters II. You read you Splitsider; you know what I mean. These were the kind of movies that I would watch when I sick but felt better by the time they finished because I had forgotten my illness, the kind that I’d stay up all night (on a school night!) to see, especially once both brought out their 5 Movies/5 Night/$5 deal. You know that scene from Freaks and Geeks, where Bill’s eating lunch and watching an episode of Dinah!? That was me, except I was watching Monty Python and the Holy Grail, and the Who wasn’t playing in the background.

It was also where I rented movies I had seen in theaters, but needed to watch again. Obviously, there was no YouTube, so the only way I could remember the entire bit from Black Sheep where Chris Farley recreates a car crash (“…All because you wanna save a couple extra pennies”) was by watching the video over and over again. I’m pretty sure I rented Trading Places more than a few times.

A friend of mine always use to hate when another friend and I went into either of the video stores because we’d often not actually rent anything; we’d simply go through the store’s entire collection, finding the cheesiest covers and movie titles (often in the horror section) and make fun of them. In retrospect, it was just an unfunny version of Mystery Science Theater 3000, but at the time, it was a blast. Fittingly, I watched MST3K: The Movie for the first time from a rented Video World copy.

People often speak so highly of obscure video/DVD stores, but I’m guessing before they fell in love with the Marx Brothers, they watched Woody Allen and Billy Crystal. Your local, crappy video store acts as a gateway drug to the heavier shit you’ll later experience, and now that Video World and Video Plus are gone, it’s like my stash of weed has been thrown out (man).

This isn’t to say that I’m mad at Netflix or the Redbox vending machine outside the local Wal-Mart or inside the Duane Reade, depending on where you live. I love Netflix. I can’t imagine not having it. All I’m asking is that for a brief second, think about your own Video World and Video Plus, remember how you watched Airplane! there, then go back to watching all of The Office on Netflix Instant.

* I also went into the aforementioned liquor store for the first time ever during my weekend visit. When you’re teenager without a fake ID or hip parents (read: parents whom don’t give a shit about their children), there is nothing in the world that you’d want more than to be able to go into a liquor store and buy a bottle of alcohol without hassle from the person running the register. We’ve all seen Superbad. It seemed so cool, so sexy, so grown-up. When I finally went in, though, something became instantly clear: it was just a store with alcohol. Nothing alluring or enchanting about it. Sigh.

Josh Kurp regrets ever renting When Harry Met Sally.

  • JoshUng

    We had "Ippy's." The place was fine, but as it kept expanding, it would have to move into a larger store, each time a few miles north. Eventually it just ended up being too far, so we'd just say, "Screw it, we'll just go to Blockbuster."

    It was a rental store, but also ended up being a hobby shop too. Its where I bought my first comic, and Magic Cards (I was a geek, yes). And if Ippy's was a character in Shawshank Redemption, it'd be Morgan Freeman, since it could get anything. During all the fads, you could always get a Furby or Tickle Me Elmo no problem there.

    The one place that changed that got me depressed was actually the local pizzeria, Frankie's. Its now a Viva Mexico grocery. It was a hole in the wall pizzeria that still had a Zaxxon arcade cabinet. I never went into the Viva Mexico, but I can't imagine they fit much producer in there, if the store was 200 square feet, I'd be surprised.

  • http://twitter.com/petegaines petejayhawk

    I spent Mon-Thurs this week in rural Iowa for my girlfriend's grandma's funeral. I have spent a fair amount of time in small midwestern towns before, but usually they are towns in relatively close proximity to larger cities or towns with a lot of tourism dollars pumping through them.

    The two-lane highway we took from the interstate to her grandparents' town winds through a variety of downtrodden rural farm burgs, all of which still look much like they did in the 1970s, only with more boarded storefronts. One thing most of these towns had in common was a small storefront video store. I was actually just thinking about these local video stores yesterday as we drove back through these towns, wondering how much longer they can survive.

  • http://mattpayton.tumblr.com/ BobSacamano

    Not to be that guy but the car crash scene in which Chris Farley goes apeshit is in Tommy Boy, not Black Sheep. I know because like you I watched that scene many a time from my old VHS copy I had when I got it for Christmas '96.

    • http://www.facebook.com/people/Josh-Kurp/46301792 Josh Kurp

      Yeah, no, you're right. Totally my bad. Sadly, I was watching Black Sheep while writing this and confused the two in my mind, like when you accidentally say what you're typing out loud to someone.

  • wilberfan

    Don't forget the porn. Ah, the porn. Speaking of, I once spied John Holmes His Own Self in my rinky-dink neighborhood Van Nuys video store. He was trying to convince the woman he was with that they should rent "Faces of Death". [shudder] True Story.

  • FubarGuy

    Best thing about our video store: Rented Atari 2600 & Coleco games! Sucks to be old.

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