Splitsider

Tuesday, August 21st, 2012

The Jeff Rubin Jeff Rubin Show: Fred Graver, Who Has Done Everything

"[Writing a Choose Your Own Adventure] is very much like writing a video game, and weirdly enough it was very much like writing remotes for Letterman"

- Fred Graver, my guest on this week's Jeff Rubin Jeff Rubin Show

Other things I discuss with Fred in this episode:

  • What it was like writing for Letterman in the 80's when he was still finding his voice.
  • The challenges of writing a Choose Your Own Adventure novel (#35 – Journey to Stonehenge, pictured above).
  • The difficulty of writing for In Living Color and the joy of writing for Cheers.
  • How he ended up spending two years in the 90's at Disney brainstorming the future of television with computer greats like Marvin Minsky and Alan Kay (Wikipedia them, they're impressive).
  • How editing The National Lampoon was kinda his first real job.
  • What it's like to run programming for VH1 and how he came up with the idea for Best Week Ever.
  • What he's currently doing for Twitter.
  • And, believe it or not, more.

Fred is pretty much the coolest and I think anyone who is seriously interested in anything would enjoy hearing about his career. The Jeff Rubin Jeff Rubin Show comes out Tuesdays and is available iTunesYouTube, and JeffRubinJeffRubinShow.com.


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  • http://twitter.com/jimchuck jayDOTarr

    I have that CYOA and those druids are a pain in butt.