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Friday, August 29th, 2014

Eugene Mirman Makes the Coolest Malt Liquor Ad Ever on 'The Approval Matrix'


Here's a sneak peek at Monday night's episode of SundanceTV's The Approval Matrix, in which host Neal Brennan wonders what happened to being cool and enlists Eugene Mirman to star in a malt liquor ad that updates the smoothness of '80s Colt 45 commercials with today's idea of coolness — a Game of Thrones fan who gets really mad if you rudely take the "Cold 45" he wanted to give to his friend Xavier.

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