Buzzfeed and Upworthy are about to be the butt of a bunch of gags by The Onion. According to an announcement made by Onion News Network host Jim Haggerty (played by Brad Holbrook) at New York's digital content NewFront presentations yesterday, the site is planning to launch Clickhole.com in June, which will put "content and sponsored posts side by side, with barely any distinction between them." Some items that will be featured on Clickhole.com will include, per the New York Business Journal:
- Quizzes like "Which pizza should I have for dinner tonight? (presented by Pizza Hut)"
- Uplifting personal tales in list forms: "Seven pricks that defied the [...]