Splitsider

It all began on December 12, 2011.

That's when "Shit Girls Say" was uploaded to YouTube and nearly broke the Internet when it was picked up by Reddit, the Huffington Post, and pretty much every other website, too. A month and a half later, it's racked up over 12 million views. "Shit Girls Say" began as a Twitter account created by Kyle Humphrey and Graydon Sheppard, before they, along with some help from Juliette Lewis, put together the 79-second video that almost instantly "changed" the Internet, for better or worse (worse). Ever since, hundreds of parodies have popped up online, ranging from the inevitable "Shit Black Girls [...]

The internet is fueled by topicality. Humor seems to drive the most popular memes and viral content. As a reader, hitting your favorite aggregators everyday, you are bound to see the next Sad Keanu or Scumbag Steve. Those oddball pics are quickly photoshopped or captioned in a game of one upsmanship for all of those skilled enough to participate. Single serving tumblrs pop up every week inviting viewers to see variations on Buscemi Eyes or Socially Awkward Penguin. Universal characters like the FFFFFUUUUUU guy or Forever Alone allow the internet as a collective whole to play along and get a chance to get reblogged. This visual joke telling has [...]