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Posts tagged as publicity

Why Is 'Anchorman 2' Being Promoted So Hard?

No comedy in movie history has ever been promoted as hard as Anchorman 2. We're still a week away from the film's release, but we're two months into a massive publicity blast featuring Will Ferrell and his costars making a slew of appearances all over the TV and internet as their characters from the original, plus a ton of promotional tie-ins. There's an Anchorman Ben & Jerry's flavor, a Ron Burgundy "memoir," an exhibit at Washington D.C.'s "newseum," Emerson College renamed its communications school after Burgundy for a day, Ferrell filmed 70 spots for Dodge in character as Burgundy, he released an anti-piracy PSA, [...]

Chris Kattan Surfs the Net, Has a Car, Sometimes Remembers His Dreams

We all know how important it's become for comedians to connect with their audience via Facebook and Twitter and blogs and the AST message board and all of that. Nearly every one of my comedy nerd friends and I boast at least a few direct brushes with comedy greatness (Andy Kindler once retweeted me, Hannibal Buress direct messaged me once — I’m a pretty big deal).

Former SNL'er Chris Kattan, however, may be taking fan connection attempts to a bit of an extreme with the wealth of information he shares on his personal website. Either that or he’s completely mocking the idea of celebrity oversharing. I have no [...]