From the time we’re itty bitty small, we’re told to reach for the stars. “Impossible is nothing,” various faceless teachers assure. “Where there’s a will there’s a way.” These sentiments may hold true in some facets of life, but they’re certainly not applicable in the merciless world of web video, no, no. In this space, the heroes are those content producers who are acutely aware of their concept and cost limitations, the ones who focus on all the stuff they definitely can’t do before focusing on what they can. The quicker you establish a realistic project scale housed in a comedic wheelhouse with which you’re intimately familiar, the more [...]
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